High-Tech and Holistic Campaign

Project Manager: SACTV

Produced by SACTV™, a OneCity-owned brand, this campaign spotlighted Upgrade Labs’ innovative fitness technology through a strategic influencer partnership. Featuring @rosaacosta, the content blended high-performance routines with wellness culture to engage a Los Angeles–based audience and position Upgrade Labs as the go-to for tech-forward health solutions.

Client Value & Impact

  • Collaborated with Rosa Acosta (@rosaacosta) to increase credibility and targeted reach

  • Showcased advanced fitness equipment and recovery technology through dynamic visuals

  • Created branded social content designed to educate, inspire, and convert viewers

  • Aligned Upgrade Labs with the fitness-forward, influencer-driven LA wellness market

  • Delivered short-form content optimized for Instagram, YouTube, and partner channels